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Unprofessional  :( (Read 13250 times)
Mindy
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Re: Unprofessional  :(
Reply #30 - Aug 30th, 2013, 12:03pm
 
Quote from Steppeland_231500 on Aug 30th, 2013, 2:36am:
Quote from Mindy on Aug 29th, 2013, 3:03pm:

4. We've thrown out a few times the idea of a general decline - No Thank You.  I've heard no feedback on that concept (unless its gone overlooked).



Hi Mindy, yes indeed, I've read a few times that you mentioned this, but to be honest, I think I don't get exactly what you mean with it, so that's why I didn't reply to it yet ... (and while I read nearly every post in the forums, I didn't see anybody else's reply to it either)

If with general decline 'No thank you' , you would mean that no further explanation would be given as to why a card is declined, then that wouldn't help me at all!
I always read carefully the reasons given with every decline I got this far. And whether I agree with the reviewer's view on it or not, it does help me to understand the reviewer's mindset. And that, given more time and experience, will surely help me in the future to know exactly, even ahead of time, which of my images / designs may be approved, and which don't even make a chance.
While I usually don't take a decline personally, but rather find it 'interesting' as for the reasons given, and therefore 'unsuitable' for GCU, like Sherry suggested - a general decline 'no thank you' would inevitably lead to my questioning why.
And although I not always immediately agree with the feedback I receive from the reviewers, most of the times, when having a second look at it, I must admit they are right. Following their advise, esp. with regard to editing, usually ends up in me being very happy with a better image. So I'm learning a lot from all the feed back I receive, and really appreciate the reviewers taking the time to explain and link to the Wiki for further clarification.
Also, the few times I really didn't agree, my experience showed that open communication about it, giving my own view, or asking further questions *always* helped to come to a good solution, and mutual agreement!

Therefore, I really want to thank each and every one of the reviewers, including and not in the least reviewer 443  (just let it be said - I know there are other opinions too) . I have really good experiences with each and every one, and am thankful for all that I am learning thanks to the review process. Even if, in the end, I wouldn't sell a single card on GCU, this learning experience makes as well the long waiting times before review, as all the work I've put into this till now, more than worthwhile.

So thank you, Mindy, to you and the other staff members too, for all the effort put into it to try and make this work!

As for me, if this indeed is what you meant with 'general decline', I would say... : 'No, thank you'  Wink

Steppeland

 
Hi Steppeland,
Thank you for your thoughtful reply and yes, that is exactly what I meant.  
 
You've shared that you see the benefits of the detailed review feedback and are using it constructively to improve the cards in question and your future submissions.  That's exactly our intent, great job and thank you!   Cheesy  Unfortunately not all artists operate this way.    
 
I'll take it that you vote for the "Unsuitable" term vs "Unprofessional" as Sherry's suggested.
 
Thank you again for your feedback, it is very helpful.  Smiley  ... and your appreciation, it is valued.   Smiley
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Mindy
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Re: Unprofessional  :(
Reply #31 - Aug 30th, 2013, 12:04pm
 
Quote from Sherry_222657 on Aug 29th, 2013, 5:17pm:
Mindy, how about "UNSUITABLE" instead of unprofessional. I don't think that would be quite as offensive to artists. Many are professionals and that really upsets them. Unsuitable basically would mean it's not right for Greeting Card Universe, not that their card was created badly.

 
 
 
Anyone else?
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Angela_134247
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Re: Unprofessional  :(
Reply #32 - Aug 30th, 2013, 12:24pm
 
Yes, I don't think unprofessional should ever be implied here, ever. Professional is in the eye of the beholder.
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Mindy
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Re: Unprofessional  :(
Reply #33 - Sep 3rd, 2013, 3:11pm
 
Quote from Angela_134247 on Aug 30th, 2013, 12:24pm:
Yes, I don't think unprofessional should ever be implied here, ever. Professional is in the eye of the beholder.

 
Any suggestions for a term that has the same meaning?  Huh
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Laura_142481
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Re: Unprofessional  :(
Reply #34 - Sep 5th, 2013, 3:01am
 
Interesting.... the concept that "professional" is in the eye of the beholder. Here's the dictionary's meaning of the word-
 
".... having or showing the skill appropriate to a professional person; competent or skillful."
 
"... worthy of or appropriate to a professional person."
 
I remember being told by a creative director years ago that he hated my ad layout ( before it went to production ). "What's wrong with it?" I had asked him. He just looked at me and said,"Go figure it out." I did a lot of figuring out in those days and went on to win awards in advertising. There were standards to meet. I have never had a job where there weren't professional standards to meet. If you want to create art, and then want to sell it, you have to be ready to take criticism. It comes with the territory of being a creator. It's a business where a thick skin, perseverance and a willingness to learn and research is truly needed.
 
 
Mindy, I think just stating "Not right for GCU" may make artists feel not so "rejected" and that they then can just go upload the image to the myriad of other POD sites that are out there. Art is subjective indeed, and the internet has allowed people to showcase their creations on a myriad of sites. GCU is not the only one, so they can go put that image anywhere else they choose. It won't be viewed so much as a total loss.
 
 
One more thought .... there is another card store site that I'm on where you have to submit your portfolio. Many artists don't get accepted. But after about a year, this site weeded through their ACCEPTED artists and closed many artists' shops because they claimed their direction had changed. So while GCU has weeded through many stores, they offer Wikkis, this great forum, and the critique; the artists here still have the option to keep their stores open. Going through the forum of the other card site I'm on and seeing those little blank boxes from posts of previous store owners who were once there, is sad indeed. But it's all just part of the business.
 
 Also, ego is a good thing, but not when it gets in the way of learning.  
 
 
Hugs and much success to you all! And OMG! It's 3am. I truly am a vampire!!!
 
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Mindy
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Re: Unprofessional  :(
Reply #35 - Sep 5th, 2013, 4:04pm
 
Quote from Laura_142481 on Sep 5th, 2013, 3:01am:
Interesting.... the concept that "professional" is in the eye of the beholder. Here's the dictionary's meaning of the word-

".... having or showing the skill appropriate to a professional person; competent or skillful."

"... worthy of or appropriate to a professional person."

I remember being told by a creative director years ago that he hated my ad layout ( before it went to production ). "What's wrong with it?" I had asked him. He just looked at me and said,"Go figure it out." I did a lot of figuring out in those days and went on to win awards in advertising. There were standards to meet. I have never had a job where there weren't professional standards to meet. If you want to create art, and then want to sell it, you have to be ready to take criticism. It comes with the territory of being a creator. It's a business where a thick skin, perseverance and a willingness to learn and research is truly needed.


Mindy, I think just stating "Not right for GCU" may make artists feel not so "rejected" and that they then can just go upload the image to the myriad of other POD sites that are out there. Art is subjective indeed, and the internet has allowed people to showcase their creations on a myriad of sites. GCU is not the only one, so they can go put that image anywhere else they choose. It won't be viewed so much as a total loss.


One more thought .... there is another card store site that I'm on where you have to submit your portfolio. Many artists don't get accepted. But after about a year, this site weeded through their ACCEPTED artists and closed many artists' shops because they claimed their direction had changed. So while GCU has weeded through many stores, they offer Wikkis, this great forum, and the critique; the artists here still have the option to keep their stores open. Going through the forum of the other card site I'm on and seeing those little blank boxes from posts of previous store owners who were once there, is sad indeed. But it's all just part of the business.

Also, ego is a good thing, but not when it gets in the way of learning.


Hugs and much success to you all! And OMG! It's 3am. I truly am a vampire!!!


 
Excellent points and perspective Laura, thank you!  Smiley  "Go figure it out" is status quo for much of the industry - sink or swim, right?!
 
We do want to stay true to the actual details of this particular guideline as all of our guidelines could be considered "not right for GCU".
 
The root of this particular guideline is that it is lacking in professionalism and polish:
Whether a photograph, illustration or digital art, the creation process must appear to have been applied with a complete understanding of the medium, giving the overall appearance of a professional greeting card. Declines may include, but are not limited to:  distracting elements and/or background, household items, snapshots of people, babies, crowds, buildings, street scenes, knicknacks, and food, photographs from moving vehicles or through windows, and children's art; i.e., messy, distorted and/or poorly drawn art.
 
Any other ideas with that in mind?  Thanks!  Wink
 
(now get to bed!)  
 
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Laura_142481
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Re: Unprofessional  :(
Reply #36 - Sep 5th, 2013, 7:38pm
 
[quote author=Mindy link=1377201928/30#35 date=1378422264]Quote from Laura_142481 on Sep 5th, 2013, 3:01am:
Interesting.... the concept that "professional" is in the eye of the beholder. Here's the dictionary's meaning of the word-

".... having or showing the skill appropriate to a professional person; competent or skillful."

"... worthy of or appropriate to a professional person."

I remember being told by a creative director years ago that he hated my ad layout ( before it went to production ). "What's wrong with it?" I had asked him. He just looked at me and said,"Go figure it out." I did a lot of figuring out in those days and went on to win awards in advertising. There were standards to meet. I have never had a job where there weren't professional standards to meet. If you want to create art, and then want to sell it, you have to be ready to take criticism. It comes with the territory of being a creator. It's a business where a thick skin, perseverance and a willingness to learn and research is truly needed.



Excellent points and perspective Laura, thank you!  Smiley  "Go figure it out" is status quo for much of the industry - sink or swim, right?!

We do want to stay true to the actual details of this particular guideline as all of our guidelines could be considered "not right for GCU".

The root of this particular guideline is that it is lacking in professionalism and polish:
Whether a photograph, illustration or digital art, the creation process must appear to have been applied with a complete understanding of the medium, giving the overall appearance of a professional greeting card. Declines may include, but are not limited to:  distracting elements and/or background, household items, snapshots of people, babies, crowds, buildings, street scenes, knicknacks, and food, photographs from moving vehicles or through windows, and children's art; i.e., messy, distorted and/or poorly drawn art.

Any other ideas with that in mind?  Thanks!  Wink

(now get to bed!)


 
 
 
 
 
I think Mindy, where the problem lies overall, is after allowing so many cards on GCU for so long that were truly not "professional" looking, then changing the game rules so to speak, probably made many artists feel that their work was fine before, so why isn't it not now? And when those particular cards sold, and then were deleted from their stores, that's when their feelings were hurt.
 
You have a basic concept here on GCU where everything and anything is allowed so to speak yielding a wide range of cards on a variety of subjects. An artist with a professional attitude, no matter what their skill level is, will go farther in a creative business because of their willingness to learn and improve their craft. They've learned that ego must take a back seat in order for that to happen. I feel that cards that have a true issue should be looked at with more than two eyes, then given a short comment as to why it was declined. Or simply, as I said before- "Not suited for GCU" since you're not a school, but a business, you really don't need to give a reason, in my opinion, but I know I'll get flack for that statement. The question is- is everyone here because they're enjoying a "hobby" rather than seeing it as a "professional" undertaking that's adding stress to their process? Hmmmmm.... I think there is a bit of both mentalities here and if you demand something professional, I think many artists truly don't understand what that means and rely on their instincts creatively as to what they deem "professional." I think inherently understanding a guideline is one thing, but the application isn't always achievable for many, especially coming from a place without some sort of class in photography, graphics, etc. Seriously, here's how I honestly see it- There are no standards in general on Zazzle, Cafe Press and other POD sites and it shows. You have the absolute crap ( my opnion but others will agree ) to the most amazing creations ( with a few copyright infringers thrown in for good measure ). And if you sell enough they reward you, as Zazzle does, with a Pro Seller badge. You either make it or you don't. Go figure it out. Their forum is full of tips and not so friendly artists. But there is no "rejection" or demands for "professionalism" so you can truly do your thing.
 
So. Here we are on GCU, and you have guidelines. OK. I'm fine with that. And if I'm not, I have the choice to put my card design elsewhere. You have the right to enforce the guidelines because it's your site.
 
It seems fairly simple to me. Artists should try and do the best work they can and deal with a few rejections here and there and view it as a learning process and not take it personally, or upload work to the other sites that won't cause rejection stress of having to go through a review process.  
Life is too short to feel bad about one's creation and get depressed or pissed off about it. Or maybe pick another creative outlet. I sure wouldn't want to feel bad every day creating my art.
 
Here's a valuable tip for artists- when a card gets rejected, DON'T ask your family what they think is wrong. Take it to a group of people ( at church, your child's play group, etc. ) and ask everyone what they think of your design and ask for an HONEST opinion and mean it. Ask them if they would buy it, and BE READY for criticism. Don't take it personally ( that's the hard part, but truly try and separate yourself from the art ) and ask for CONSTRUCTIVE criticism, meaning.... ask for the reason why it's not liked and take note. And above all, be GRACIOUS in your response to their constructive criticism. You're on your way to becoming a pro. Look to improve your art, not hang onto concepts that may not be working for you and then get defensive about it.
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Mindy
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Re: Unprofessional  :(
Reply #37 - Sep 6th, 2013, 11:49am
 
[quote author=Laura_142481 link=1377201928/30#36 date=1378435084]Quote from Mindy on Sep 5th, 2013, 4:04pm:
Quote from Laura_142481 on Sep 5th, 2013, 3:01am:
Interesting.... the concept that "professional" is in the eye of the beholder. Here's the dictionary's meaning of the word-

".... having or showing the skill appropriate to a professional person; competent or skillful."

"... worthy of or appropriate to a professional person."

I remember being told by a creative director years ago that he hated my ad layout ( before it went to production ). "What's wrong with it?" I had asked him. He just looked at me and said,"Go figure it out." I did a lot of figuring out in those days and went on to win awards in advertising. There were standards to meet. I have never had a job where there weren't professional standards to meet. If you want to create art, and then want to sell it, you have to be ready to take criticism. It comes with the territory of being a creator. It's a business where a thick skin, perseverance and a willingness to learn and research is truly needed.



Excellent points and perspective Laura, thank you!  Smiley  "Go figure it out" is status quo for much of the industry - sink or swim, right?!

We do want to stay true to the actual details of this particular guideline as all of our guidelines could be considered "not right for GCU".

The root of this particular guideline is that it is lacking in professionalism and polish:
Whether a photograph, illustration or digital art, the creation process must appear to have been applied with a complete understanding of the medium, giving the overall appearance of a professional greeting card. Declines may include, but are not limited to:  distracting elements and/or background, household items, snapshots of people, babies, crowds, buildings, street scenes, knicknacks, and food, photographs from moving vehicles or through windows, and children's art; i.e., messy, distorted and/or poorly drawn art.

Any other ideas with that in mind?  Thanks!  Wink

(now get to bed!)







I think Mindy, where the problem lies overall, is after allowing so many cards on GCU for so long that were truly not "professional" looking, then changing the game rules so to speak, probably made many artists feel that their work was fine before, so why isn't it not now? And when those particular cards sold, and then were deleted from their stores, that's when their feelings were hurt.

You have a basic concept here on GCU where everything and anything is allowed so to speak yielding a wide range of cards on a variety of subjects. An artist with a professional attitude, no matter what their skill level is, will go farther in a creative business because of their willingness to learn and improve their craft. They've learned that ego must take a back seat in order for that to happen. I feel that cards that have a true issue should be looked at with more than two eyes, then given a short comment as to why it was declined. Or simply, as I said before- "Not suited for GCU" since you're not a school, but a business, you really don't need to give a reason, in my opinion, but I know I'll get flack for that statement. The question is- is everyone here because they're enjoying a "hobby" rather than seeing it as a "professional" undertaking that's adding stress to their process? Hmmmmm.... I think there is a bit of both mentalities here and if you demand something professional, I think many artists truly don't understand what that means and rely on their instincts creatively as to what they deem "professional." I think inherently understanding a guideline is one thing, but the application isn't always achievable for many, especially coming from a place without some sort of class in photography, graphics, etc. Seriously, here's how I honestly see it- There are no standards in general on Zazzle, Cafe Press and other POD sites and it shows. You have the absolute crap ( my opnion but others will agree ) to the most amazing creations ( with a few copyright infringers thrown in for good measure ). And if you sell enough they reward you, as Zazzle does, with a Pro Seller badge. You either make it or you don't. Go figure it out. Their forum is full of tips and not so friendly artists. But there is no "rejection" or demands for "professionalism" so you can truly do your thing.

So. Here we are on GCU, and you have guidelines. OK. I'm fine with that. And if I'm not, I have the choice to put my card design elsewhere. You have the right to enforce the guidelines because it's your site.

It seems fairly simple to me. Artists should try and do the best work they can and deal with a few rejections here and there and view it as a learning process and not take it personally, or upload work to the other sites that won't cause rejection stress of having to go through a review process.
Life is too short to feel bad about one's creation and get depressed or pissed off about it. Or maybe pick another creative outlet. I sure wouldn't want to feel bad every day creating my art.

Here's a valuable tip for artists- when a card gets rejected, DON'T ask your family what they think is wrong. Take it to a group of people ( at church, your child's play group, etc. ) and ask everyone what they think of your design and ask for an HONEST opinion and mean it. Ask them if they would buy it, and BE READY for criticism. Don't take it personally ( that's the hard part, but truly try and separate yourself from the art ) and ask for CONSTRUCTIVE criticism, meaning.... ask for the reason why it's not liked and take note. And above all, be GRACIOUS in your response to their constructive criticism. You're on your way to becoming a pro. Look to improve your art, not hang onto concepts that may not be working for you and then get defensive about it.

 
Wonderful words of wisdom and great advice!  Thank you for sharing  Cheesy
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Barbara_239062
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Re: Unprofessional  :(
Reply #38 - Sep 6th, 2013, 2:45pm
 
You are so right!  Those truly are words of wisdom.  I sell on Zazzle too, but I like it here, because only the best is sold here.  If I sold some of my card designs here that I sell on Zazzle, they probably would be rejected.  So displaying my craft here, feels like it is my best and I strive for it.  More rejections may come, but as you said it is a way to improve your craft.  One day this maybe a very successful endeavor for many of us, if we keep on learning and growing as artists.  I plan to stay here for quite sometime!  Mindy you put up with alot from us artists.  Thank you!
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Mindy
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Re: Unprofessional  :(
Reply #39 - Sep 6th, 2013, 3:45pm
 
Quote from Barbara_239062 on Sep 6th, 2013, 2:45pm:
You are so right!  Those truly are words of wisdom.  I sell on Zazzle too, but I like it here, because only the best is sold here.  If I sold some of my card designs here that I sell on Zazzle, they probably would be rejected.  So displaying my craft here, feels like it is my best and I strive for it.  More rejections may come, but as you said it is a way to improve your craft.  One day this maybe a very successful endeavor for many of us, if we keep on learning and growing as artists.  I plan to stay here for quite sometime!  Mindy you put up with alot from us artists.  Thank you!

 
Thank you Barbara!  It's often a labor of love    And so rewarding to see the artists that blossom and reap the rewards of their hard work (financial and emotional).
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Re: Unprofessional  :(
Reply #40 - Oct 3rd, 2013, 10:48am
 
Quote from Mindy on Aug 29th, 2013, 3:03pm:

3. Terminology - "Unprofessional" it seems to put artists on the defensive, more so than any other reason used.  Years ago we used to "Reject" cards but now "Decline" them.  It's the same thing but if artists would like to suggest a more palatable term that means the same thing we are happy to consider it.  

 
Please see here for an update on terminology:
http://www.greetingcarduniverse.com/forum/yabb2/YaBB.pl?num=1380821980/0
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Re: Unprofessional  :(
Reply #41 - Oct 5th, 2013, 7:23pm
 
Quote from Laura_142481 on Sep 5th, 2013, 3:01am:
Interesting.... the concept that "professional" is in the eye of the beholder. Here's the dictionary's meaning of the word-

".... having or showing the skill appropriate to a professional person; competent or skillful."

"... worthy of or appropriate to a professional person."

I remember being told by a creative director years ago that he hated my ad layout ( before it went to production ). "What's wrong with it?" I had asked him. He just looked at me and said,"Go figure it out." I did a lot of figuring out in those days and went on to win awards in advertising. There were standards to meet. I have never had a job where there weren't professional standards to meet. If you want to create art, and then want to sell it, you have to be ready to take criticism. It comes with the territory of being a creator. It's a business where a thick skin, perseverance and a willingness to learn and research is truly needed.


Mindy, I think just stating "Not right for GCU" may make artists feel not so "rejected" and that they then can just go upload the image to the myriad of other POD sites that are out there. Art is subjective indeed, and the internet has allowed people to showcase their creations on a myriad of sites. GCU is not the only one, so they can go put that image anywhere else they choose. It won't be viewed so much as a total loss.


One more thought .... there is another card store site that I'm on where you have to submit your portfolio. Many artists don't get accepted. But after about a year, this site weeded through their ACCEPTED artists and closed many artists' shops because they claimed their direction had changed. So while GCU has weeded through many stores, they offer Wikkis, this great forum, and the critique; the artists here still have the option to keep their stores open. Going through the forum of the other card site I'm on and seeing those little blank boxes from posts of previous store owners who were once there, is sad indeed. But it's all just part of the business.

Also, ego is a good thing, but not when it gets in the way of learning.


Hugs and much success to you all! And OMG! It's 3am. I truly am a vampire!!!


 
 
I also like "Not right for GCU" (with the helpful tips), perhaps joined with the following text (which I just wrote on another thread):
 "This card's design has been declined because similar-style cards do not sell well at GCU. Please reference our design criteria, which explain our standards that correspond to our style preferences and sales results. We welcome revised and/or additional submissions that more closely align to our standards." "
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Dan_254674
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Re: Unprofessional  :(
Reply #42 - May 16th, 2014, 12:55pm
 
While supporting myself primarily as a professional advertising writer for 30+ years, I've also licensed ideas for greeting cards, t-shirts and calendars to various companies. And in the process I've been turned down a lot more times than I've succeeded. That said, I do bristle at the term "unprofessional" and find "unsuitable" preferable. I also think "decline" is a better word than "reject". So kudos to GCU on that change. Still my main problem is not with what words are chosen by GCU to decline certain cards and accept others; it's what seems to be a glaring inconsistency in standards. NobleWorks is a big contributor to GCU. I'm not a fan of much of their cruder stuff, but a lot of their cards are hilarious. I am a fan of Ron Kanfi, the company's owner and in fact NobleWorks used to distribute my Jewish FunnyBone line of cards. I'm also a big fan of parody. And I know that Ron is, too, as evidenced by several of his cards here that parody the Seven Dwarfs (of Fatherhood, Motherhood, Old Age). Now I had a card illustrated wonderfully by Mark Brewer in which Jonah and Pinocchio end up inside of the same whale. Here Jonah had broken Pinocchio apart and started a fire with him. The cover line: "Wet and cold inside the belly of the whale, Jonah kindles a new friendship." The inside line: "May you always enjoy the warmth of good friends. Happy Birthday." Now Disney has several trademarks on Pinocchio. But Mark Brewer’s illustration looked in no way like the Disney character. What's more, the story of Pinocchio is much older than Disney itself. And yet my concept was declined -- allegedly because of Disney's intellectual property rights. OK, so GCU likes to play it safe. I can accept that. But the problem is, they're missing out on a whole lot of sales opportunities by not recognizing parody as a long-established and profitable art form in every creative medium. Regarding Ron’s/NobleWorks parodies (which I love, by the way), Disney also owns numerous trademarks on the "Seven Dwarfs". So, how, I wonder, is it acceptable to allow parodies of the Seven Dwarfs, using the words “Seven Dwarfs”, but not okay to do a parody involving Pinocchio, with no mention of Pinocchio by name? I find this VERY confusing and VERY inconsistent. Furthermore, NobleWorks has other cards that push the limits. For example, one card makes fun of Tourette’s syndrome with a concept called the “Tourette’s Restaurant.” On the cover, a waiter is saying to a customer, “And what kind of crappity smackING dressing would you like on you GODdarn COCKSUCKING salad?” The inside line: “Have a goddarn happy crappity smacking birthday! Mothercrappity smacker!” Huh?
 
[This forum apparently bans, and rightfully so, the use of certain language. What you're seeing here I guess is the result of the forum's spellcheck sanitizing the real words. Here’s the line with blanks, which I’m sure you can fill in: “And what kind of F--KING dressing would you like on your GOD---N COCKSUCKING salad?” The inside line: “Have a godd--n happy f--king birthday! Motherf--ker!”  Now, is it just me? Or is it strange this language is okay on the retail website, but not in this forum? Isn’t the retail website even more public?]  
 
Now I love black humor. And, forgive me, I laughed at this card, although I happen to have a very dear friend whose son suffers from Tourette’s. In addition to his vocal tics, he used to fall down a lot, too. So if he was in situations where he had to stand for a long time (a synagogue service, for example), he had to wear a football helmet. Be that as it may, GCU found nothing offensive about this card. So I figured that whatever I do ought to be pretty safe by comparison. Wrong. I submitted a card from my Jewish FunnyBone collection, which had a photo on the cover of a very cute, young Chinese boy in China. He is standing in the back of a wagon in a marketplace. He looks happy. The concept was the never-before-seen-flipside of the old “clean your plate kids are starving in China” joke, especially popular around Jewish dinner tables where the consumption of food is so important. The cover line was: “His hunger suddenly gone, Kim Sung had no idea it was because little Marvie Stein of Brooklyn had just cleaned his plate.” Inside: “Finish your cake. There are kids starving in China. Happy Birthday!” This card was by far our best seller when NobleWorks was our distributor and it continues to be today. What’s more, since we started selling it in 2007 we have not received a SINGLE complaint. And yet the card was rejected by GCU. Here’s why: “MARKETABILITY - No Thank You - We're sorry, but we feel that the 'humor' you portray on this card doesn't just 'push the boundaries', but crosses the line and that is not a 'line' we as a company wish to cross.” So, in other words, a card that playfully makes fun of a tame old joke (which in fact makes fun of the person saying it) is not okay. But a card that makes fun of painful and humiliating disease is? BIZARRE is the only word I can think of to describe what your reviewers deem “crossing the line” and what they feel remains within it.  undecided
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Mindy
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Re: Unprofessional  :(
Reply #43 - May 20th, 2014, 3:31pm
 
Quote from Dan_254674 on May 16th, 2014, 12:55pm:
While supporting myself primarily as a professional advertising writer for 30+ years, I've also licensed ideas for greeting cards, t-shirts and calendars to various companies. And in the process I've been turned down a lot more times than I've succeeded. That said, I do bristle at the term "unprofessional" and find "unsuitable" preferable. I also think "decline" is a better word than "reject". So kudos to GCU on that change. Still my main problem is not with what words are chosen by GCU to decline certain cards and accept others; it's what seems to be a glaring inconsistency in standards. NobleWorks is a big contributor to GCU. I'm not a fan of much of their cruder stuff, but a lot of their cards are hilarious. I am a fan of Ron Kanfi, the company's owner and in fact NobleWorks used to distribute my Jewish FunnyBone line of cards. I'm also a big fan of parody. And I know that Ron is, too, as evidenced by several of his cards here that parody the Seven Dwarfs (of Fatherhood, Motherhood, Old Age). Now I had a card illustrated wonderfully by Mark Brewer in which Jonah and Pinocchio end up inside of the same whale. Here Jonah had broken Pinocchio apart and started a fire with him. The cover line: "Wet and cold inside the belly of the whale, Jonah kindles a new friendship." The inside line: "May you always enjoy the warmth of good friends. Happy Birthday." Now Disney has several trademarks on Pinocchio. But Mark Brewer’s illustration looked in no way like the Disney character. What's more, the story of Pinocchio is much older than Disney itself. And yet my concept was declined -- allegedly because of Disney's intellectual property rights. OK, so GCU likes to play it safe. I can accept that. But the problem is, they're missing out on a whole lot of sales opportunities by not recognizing parody as a long-established and profitable art form in every creative medium. Regarding Ron’s/NobleWorks parodies (which I love, by the way), Disney also owns numerous trademarks on the "Seven Dwarfs". So, how, I wonder, is it acceptable to allow parodies of the Seven Dwarfs, using the words “Seven Dwarfs”, but not okay to do a parody involving Pinocchio, with no mention of Pinocchio by name? I find this VERY confusing and VERY inconsistent. Furthermore, NobleWorks has other cards that push the limits. For example, one card makes fun of Tourette’s syndrome with a concept called the “Tourette’s Restaurant.” On the cover, a waiter is saying to a customer, “And what kind of crappity smackING dressing would you like on you GODdarn COCKSUCKING salad?” The inside line: “Have a goddarn happy crappity smacking birthday! Mothercrappity smacker!” Huh?

[This forum apparently bans, and rightfully so, the use of certain language. What you're seeing here I guess is the result of the forum's spellcheck sanitizing the real words. Here’s the line with blanks, which I’m sure you can fill in: “And what kind of F--KING dressing would you like on your GOD---N COCKSUCKING salad?” The inside line: “Have a godd--n happy f--king birthday! Motherf--ker!”  Now, is it just me? Or is it strange this language is okay on the retail website, but not in this forum? Isn’t the retail website even more public?]

GCU found nothing offensive about this card. So I figured that whatever I do ought to be pretty safe by comparison. Wrong. I submitted a card from my Jewish FunnyBone collection, which had a photo on the cover of a very cute, young Chinese boy in China. He is standing in the back of a wagon in a marketplace. He looks happy. The concept was the never-before-seen-flipside of the old “clean your plate kids are starving in China” joke, especially popular around Jewish dinner tables where the consumption of food is so important. The cover line was: “His hunger suddenly gone, Kim Sung had no idea it was because little Marvie Stein of Brooklyn had just cleaned his plate.” Inside: “Finish your cake. There are kids starving in China. Happy Birthday!” This card was by far our best seller when NobleWorks was our distributor and it continues to be today. What’s more, since we started selling it in 2007 we have not received a SINGLE complaint. And yet the card was rejected by GCU. Here’s why: “MARKETABILITY - No Thank You - We're sorry, but we feel that the 'humor' you portray on this card doesn't just 'push the boundaries', but crosses the line and that is not a 'line' we as a company wish to cross.” So, in other words, a card that playfully makes fun of a tame old joke (which in fact makes fun of the person saying it) is not okay. But a card that makes fun of painful and humiliating disease is? BIZARRE is the only word I can think of to describe what your reviewers deem “crossing the line” and what they feel remains within it.  undecided

 
Hi Dan,
Thank you for your thoughtful and detailed input.
 
I understand your frustrations.  With the Submission Guidelines as the reviewers' bible, there is an element of subjectivity in the review process.  It's unavoidable.  Often when on the fence or when in doubt a reviewer will ask for a second opinion from a peer reviewer.  The results are in line with GCU's desires and vision of our marketplace.  
 
As for cards with adult and potentially offensive content, GCU has an Adult filter that allows shoppers to see or hide cards deemed as "adult" thus we can push the envelope since shoppers can control what they see vs the forum.
 
NobleWorks cards sell very well with most being edgy and controversial.  There have been many submitted that did not get approved due to reasons you cite here - too adult, over the line, trademark, etc.  These were likely BIG sellers for them just not content GCU plans to carry.
 
I'm happy to reconsider your Jonah & Pinocchio card, please share the pid#.
 
I am familiar with the Kids Staving in China submission, I concur with the reviewers, it will remain declined.
 
Thank you for your understanding.
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vicky_132049
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Re: Unprofessional  :(
Reply #44 - May 29th, 2014, 4:45am
 
"Kim Sung" is not a Chinese name. "Kim" is Korean, and "Sung" is Chinese, but the spelling would more commonly be Song or Soong ("Sung" is from an outdated romanization system). And Chinese names usually have three syllables. Using made-up Asian names is offensive in itself. How hard is it to find a real Chinese name?
 
I agree about the decline on the card. I've never even heard it with "in China," but with a different country (not that it matters). I do see the intention, but depicting a hungry child as part of a joke crosses a line cardwise imho. Further, the expression is outdated, so the card feels dated. There is now more hunger in the U.S. than in China, according to a Gallup poll. Imagine if the card said there are kids starving in Alabama. You start to see a real kid, right?
 
 
I submitted a card from my Jewish FunnyBone collection, which had a photo on the cover of a very cute, young Chinese boy in China. He is standing in the back of a wagon in a marketplace. He looks happy. The concept was the never-before-seen-flipside of the old “clean your plate kids are starving in China” joke, especially popular around Jewish dinner tables where the consumption of food is so important. The cover line was: “His hunger suddenly gone, Kim Sung had no idea it was because little Marvie Stein of Brooklyn had just cleaned his plate.” Inside: “Finish your cake. There are kids starving in China. Happy Birthday!” This card was by far our best seller when NobleWorks was our distributor and it continues to be today. What’s more, since we started selling it in 2007 we have not received a SINGLE complaint. And yet the card was rejected by GCU. Here’s why: “MARKETABILITY - No Thank You - We're sorry, but we feel that the 'humor' you portray on this card doesn't just 'push the boundaries', but crosses the line and that is not a 'line' we as a company wish to cross.” So, in other words, a card that playfully makes fun of a tame old joke (which in fact makes fun of the person saying it) is not okay. But a card that makes fun of painful and humiliating disease is? BIZARRE is the only word I can think of to describe what your reviewers deem “crossing the line” and what they feel remains within it.  undecided
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