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Advice needed please. (Read 1407 times)
Karen_150884
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Advice needed please.
Apr 6th, 2011, 11:14pm
 
 cryHello. I'm getting daily store visits and clicks etc, but no sales yet. I'm not sure why and would appreciate some advice. My cards are mostly blank so is it best to put 'happy birthday' in all of them? Do people prefer verses or just 'occasion' words. Do occasion specific cards work better, i'e teacher cards?  
Many thanks,
Karen. Smiley
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Nadine_142067
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Re: Advice needed please.
Reply #1 - Apr 6th, 2011, 11:29pm
 
Karen, Your cards are funny and they WILL sell.  You've only been on board since February, and this is just the first of April.  It takes several months usually for sales to start.  Don't be discouraged by that.  Keep producing cards and getting them on the site.  There are really good marketing tips available from experienced sellers.
   Hold onto a positive outlook and keep up the good work!
Nadine
                               Cheesy Wink Cheesy
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cheryl_133782
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Re: Advice needed please.
Reply #2 - Apr 6th, 2011, 11:43pm
 
Cards with "happy birthday, wedding invitation, happy easter etc" do sell much better than just blank cards. Customers like the card to be addressed to a particular occasion. You could easily adjust your cards to suit particular events or occasions,  your cards are already very nice so with a little work adding a title your sales should pick up.  
 
Like Nadine has already said, your store is only new so to expect sales yet is a little premature...but they will come in time...just hold on and you'll see and just keep adding, adding, adding more cards to your store in the meantime.  Wink
 
Cheryl
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Doreen_137017
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Re: Advice needed please.
Reply #3 - Apr 7th, 2011, 7:35am
 
Nadine and Cheryl are right.   It will take at least 3 to 4 months for search engines to find you.  I also agree that specific occasion cards sell better than blank cards, but you have some of each so I wouldn't worry about it.  
 
Look at it this way...you only have 26 cards in a sea of over 400,000 on GCU alone.  You have to get them found.  You have a very unique collection, so try a Victorian Blog.  Bring in your GCU cards and if you are a member of other places such as; Zazzle, post other artists Victorian work to draw traffic and create those much needed backlinks.
 
Market your store and they will come  Grin
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Karen_150884
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Re: Advice needed please.
Reply #4 - Apr 7th, 2011, 10:07am
 
SmileyMany thanks, all your comments are greatly appreciated.  
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Judy_139270
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Re: Advice needed please.
Reply #5 - Apr 13th, 2011, 10:53am
 
Hi Karen
 
First of all, I agree with the others that your cards are great!  Smiley
 
As far as making them more specific and putting verses inside is concerned, I think there is definitely a difference between the UK market and the US. So, as GCU are shortly going to be distributing from the UK, which should encourage sales in the UK, I would advise you to make some with and some without verses or specific purposes.
 
I did a small survey last year about whether blank cards are preferred in the UK and it confirmed what I thought - ie that they are!
 
http://judyadamsonartanddesign.blogspot.com/2010/03/greeting-card-buying-habits- in-uk.html
 
I also did a blog post asking about this and it seemed to confirm the difference yet again!
 
http://judyadamsonartanddesign.blogspot.com/2010/09/do-greeting-cards-need-verse -inside.html
 
So if you make one blank and one with a verse, that will quickly double the number of cards in your shop!
 
Just to encourage you, my sales began to pick up quite sharply after 6 months and then again in my second year though things seem slow at the moment so I expect that's affecting you too.
 
Good luck!
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Karen_150884
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Re: Advice needed please.
Reply #6 - Apr 13th, 2011, 2:05pm
 
SmileyHi Judy, thanks so much for your info. Love your blog, very interesting. You mention GCU are distributing in the UK? What does this mean for us? Does it mean the site will sell in '£' instead of '$'.  
Thanks, Karen.
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Judy_139270
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Re: Advice needed please.
Reply #7 - Apr 13th, 2011, 3:01pm
 
Hi Karen - glad you found my blog interesting. It's a bit of a this and that but it seems to be quite well read!
 
I presume the prices will be in £ instead of $ but the main thing is that the shipping times and costs will be lower, which should encourage UK customers.
 
I've been helping with the testing of the system and there are still a few issues with the packaging but I'm sure they'll be ironed out very soon and am looking forward to GCU cards being more readily available in the UK!  Smiley
 
PS thank you very much for your testimonial - I love doing fairies, dragons, pirates and all things childish. Brings out the Big Kid in me, I expect!  embarrassed
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