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Demographics - Has GCU shared? (Read 1672 times)

Boon_211227

GCU Newbies

Posts: 23

Demographics - Has GCU shared?
Feb 7^th, 2013, 7:23am

Has GCU ever shared the buyer demographics? Sex, race, age, location, etc. While I could continue to make cards that make me laugh, as a male, white, age 45-55, upper middle class, southerner it may not translate into sales. I heard a comment regarding sales a long time ago "you may not be your customer"...hence if the demo is 22 yr old, black, females, from Ohio, then you better bet that is the market I'll cater to.

One Guy Drawing:
http://www.greetingcarduniverse.com/OneGuyDrawing

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Boon_211227 GCU Newbies Posts: 23	Re: Demographics - Has GCU shared? Reply #1 - Feb 7^th, 2013, 7:40am Sorry ya'll. The website kept throwing up an error. I couldn't tell the post was up loaded. Now I don't know how to delete other ones.
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Lj_135293 Gold Member artist Posts: 1178	Re: Demographics - Has GCU shared? Reply #2 - Feb 7^th, 2013, 7:55am Hi Boon, I have never seen that type of pertinent info shared on the site although I may have missed it if it was. I too am curious to know more about that. On the delete a post thing though ... You can not. You can however change (for a limited amount of time) what you wrote via edit/modify but that is it~
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Doreen_137017

Gold Member
artist

Posts: 5328

Re: Demographics - Has GCU shared?
Reply #3 - Feb 7^th, 2013, 8:10am

David, just so you know, this posting error has been around a long time and is forum software problem, not a GCU problem ... so not likely to get fixed, however; rather than continuing to hit the post button when it seems 'stuck', instead go open a new window in the forum and look for your post - 99% of the time it has posted just fine, regardless of the error message - every time you click the pots button, it posts again.

This seems to primarily be an issue with New Threads rather than posts ... just to let you know

As Lj, I have never seen the demographics either.

Salon of Art:
http://www.greetingcarduniverse.com/SalonOfArt

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Mindy

GCU Administrator
Community Manager

Posts: 6537
Gender: female

Re: Demographics - Has GCU shared?
Reply #4 - Feb 7^th, 2013, 2:40pm

We have not shared this however with the paper greeting card market in general reported by the Greeting Card Association you can make some relevant correlations:
http://www.greetingcard.org/LinkClick.aspx?fileticket=CZqwLBz9ITQ%3d&tabid=2 79

GCU will deviate with:
* wider range of "popular" card selling occasions (uncommon)
* worldwide sales
* online only sales

Hope that helps you a bit.

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Boon_211227 GCU Newbies Posts: 23	Re: Demographics - Has GCU shared? Reply #5 - Feb 7^th, 2013, 7:04pm Wow....Again Mindy you rock. That's "again", If you are in fact the same Mindy I replied to in my earlier post on another manner.
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